I conducted my research using Survey Monkey because it is easy to use, easy to distribute and people are happy to complete surveys online and anonymously. I asked a range of demographically-related questions as well as questions related to their magazine consumption and their lifestyle choices. I had responses from 10 people who I considered would broadly fit into the target audience I was trying to appeal to.
http://www.surveymonkey.com/MySurvey_EditorFull.aspx?sm=%2fznq1F3pnVQjV5cGGp6Ui7qmCPsRISe%2bNlWgw5h%2blV8%3d
Phoebe,
ReplyDeletecould you please summarise the responses from your audience research.